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Adam Sockel

How to Build a Modern Sales Development Team

On the latest edition of our Bold Calling webinar series Patrick Cairns, a Customer Success Manager here at Orum, was joined by The Call Guys, Kevin Hopp and Ronen Pessar, to discuss how to build a successful sales development team in 2023 and beyond. Patrick has consulted with over 500 organizations on their sales strategies while Kevin and Ronen collectively have more than 20 years of experience building successful sales cultures in tech.

In this webinar, Patrick, Kevin, and Ronen share their experiences, successes, failures, and best practices so that you can put your teams in a position to thrive regardless of outside circumstances. The discussion is wide ranging and touches on the following topics:

  • Interviewing and hiring the right people
  • Establishing career progressions and team culture
  • Conversation-driven prospecting
  • Narrowing personas and ICPs to understand your buyer
  • How to build a playbook to speed up ramp time for new reps

Watch the full webinar here

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