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Of course people like sprawl

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I just finished reading an article in the Atlantic Monthly about El Paso’s struggles with urbanization. The article suggests that there’s less demand for new urbanism because – shock! – people actually like the suburban lifestyle. Of course people like the suburban lifestyle! This shouldn’t be a surprise to anyone. The problem with suburbanism and why we should...

Bottoms-up vs Top-down sales models

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I found this post on new enterprise versus old enterprise software sales interesting:  The basic gist is that the traditional top-down enterprise software sales model (“old enterprise”) – characterized by executive-level contacts and long sales-cycle – is being joined by a new model that starts from the bottom and goes up (“new...

Packers lose NFC championship because of stupid coaching

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After the Packers loss to the Seattle Seahawks, tons of ink was spent analyzing what happened. I believe most of the analysis suffers from “availability bias”: our tendency to treat recent events (the things most “available” in memory) as the primary cause. We tend to look at the last major play or two and give them outsized credit – the Seahawks’ two-point...

Rules of modern marketing

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A few rules that should guide any modern B2B marketing department: 1. Plan to compete with feature parity There are lots of examples of companies with well-insulated technological advantages. But most of the time, a feature or two is only unique for four to six months. In a world of feature parity, what are you really competing on? Price or something less tangible? For the most successful...

Updated Go Bag list

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I’ve updated my Go-Bag slightly. Most of things remain the same, as does the goal: prepare for what is likely. This is the key thing about disaster preparedness, of course: many people prepare for insane highly unlikely events. Unfortunately, this means that they’ve not only put their resources into things that’ll never be used, it usually means that they are ill-prepared for...

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