Google uses a metric called “Quality Score” to determine ad placement and price for individual keywords within an Ad Group.
Read More »I watched Michael Clayton last night with several friends. Really enjoyed it. Good writing, acting and just generally enjoyable. Too bad the story was something out of fantasy-land. Oh, also, the ending was lame.
Read More »When a client wants to send mass e-mail, whether a newsletter, announcement or promotion, there are a number of things to consider. I’ll try to cover them here.
Read More »It’s far easier and more profitable to sell a defined service offering than a reactive service offering. This is the difference between a freelancer and a firm.
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